NayaGaadi is Rural India’s first Multi Utility Online marketplace for all the Brand New Vehicles (Autos, Bikes, Scooters, Cars, Tractors, Lorries, Passenger Vehicles, Commercial vehicles, SUV’s, MUV’s etc ). is on the road to revolutionize the NEW automobile buying experience by using the OMNI /New retail channel. It aims to:

  • ♦ Bridge the gap between the Rural Indian automobile market with Urban India
  • ♦ Be a single window for all services and products related to the new automobile buy
  • ♦ Establish Rural Multi Brand Experience Centers to serve the un served rural consumers
  • ♦ Be an avenue for dealerships to improve sales by create an online sales channel
  • ♦ Be a launch pad for introducing Electric Vehicles / Mobility solutions before reaching the offline mode
  • ♦ To attract a significant market of online customers looking for a best deals

What we offer:

  • ♦ Multi Brand Test Drives at doorstep
  • ♦ Vehicle Finance assistance
  • ♦ Vehicle Insurance assistance
  • ♦ Deals and Discounts
  • ♦ Documentation, Registration and Delivery at the Doorstep of the customer
  • ♦ Launchpad for Electric Vehicles and Mobility solutions before they reach the offline consumers
  • ♦ Additionally, offers Customization needs of the New Vehicles

We are building a unique platform (Marketplace and Multi Brand Experience Centers) connecting automobile dealers and manufacturers to sell the new vehicles online via NayaGaadi in the most convenient and hassle free manner. NayaGaadi is focusing on Rural, Semi Rural and Semi Urban where there is no presence of Dealers, Banks, Insurance companies and RTO’s etc. NayaGaadi is aiming to reduce the friction in the New Vehicle buying experience and serve the rural Indian consumers who are deprived off the basic services.

Currently, we are operational in Bangalore(Karnataka), Nellore(Andhra Pradesh) and plans to be in other Tier-1 cities as well soon. NayaGaadi established partnerships with Dealers and OEM/Mfr across categories and continue to on board.’s Vision is to provide Service and Delivery personalized to the End Customer via Technology driven platform to reach out the auto consumers across India.

Our Quick Snapshot:

  • ♦ Based out of Bangalore
  • ♦ NayaGaadi founders are ex HP & IBM and come with 30 years of combined IT experience
  • ♦ IIM Bangalore – NSR Cell launch pad startup
  • ♦ Govt of India DIPP Startup India recognised Startup, Govt of Karnataka Recognized Startup and Govt of Andhra Pradesh Recognized startup
  • ♦ Selected in Incubated by the Govt of Karnataka (GOK) IAMAI’s Mobile 10 X Bangalore Incubation and Nasscom 10000 warehouse startup
  • ♦ Operating from Software Technology Parks of India STPI Incbation center, Bangalore
  • ♦ Govt of Karnataka ELEVATE 100 Winner

Business Traction:
500 + Test Drives, Close to 100 customers, Tie up / Arrangements with 200 + Dealers, 20 EV startups, 10+ Banks and Insurance companies
Vehicles Sales -GMV : Rs 5 Crore
Operational in Bangalore(Karnataka), Behrampur(Odisha), Nellore(AP)

Rural Multi Brand Experience Centers Opened:

We have launched Rural India’s first Multi Brand Experience center for New Vehicles in Nellore , Andhra Pradesh.
NayaGaadi is bridging the automobile showroom / dealership gap with our centers in rural and semi rural India. With this, we are also creating micro entrepreneurs in the Rural India.

A small clip of our first experience center


We are planning to set up another 1000 centers in the near future and expand other states as well.

NayaGaadi Nellore, AP- Multi Brand Experience Center (NG- MBEXP)-First few customers delivery stories –

New Vehicle Buying Experience Membership cards: Launched India’s first New Vehicle buying Experience subscription based membership card with defined services, benefits and timelines.

Plans: Pan India Presence

Some of our media presence : Happy to share our presence in the various media / news /social media.

Book cheste..Inti mundu ke vahanam (meaning Book it.. Vehicle at your Doorstep) : Andhra Jyothi News paper coverage -IndiaSoft 2019, Hyderabad 05-Feb-19

News Republic TV Channel Covering Special story – NayaGaadi from IndiaSoft 2019 Exhibition Hyderabad HCC. ( full video – NayaGaadi from 17th to 18th minute )

IndiaSoft 2019 Sponsor – India ESC featuring NayaGaadi from their Social Media:

Bangalore Tech Summit 2018: ET Now TV Coverage – Bangalore Tech Summit 2018:
About NayaGaadi in Telugu News Cock:

Online nalli NayaGaadi Nodi-Kannada News paper- Prajavani -Page 28 dated 15-Nov-2018

Unmet needs of Rural India’s Automobile needs : New Technology enabled marketplace for New Vehicles dated :02-oct-18

Building A Marketplace For New Vehicles To Empower Rural India: Journey Of Balaji Kaisetty : 16-Aug-18

NayaGaadi for Villages in India – coverage in Leading South India’s Telugu News paper on 11 Aug-18 Page 12:

NayaGaadi Expansion in Odisha – Berhampur city, Ganjam district.

BeyondBasics covering :
Empowering the Rural Market- NayaGaadi

Dainik Bhaskar, Patna, Bihar Coverage dated 02-May-2018:

Talking about NayaGaadi Kerala based, Malayalam Media:

Pravasi Bharatiya Divas 2017 (PBD 2017) Investor’s visit to Mobile10x Incubation Center – NayaGaadi

Recent Interview Love Mirchi FM Channel RJ Gautam with NayaGaadi founder K Balaji May 02-2018 :

NayaGaadi selected as Smartfifty Top 3000 winner from IIM-C and DST Govt of India’s Smartfifty Contest April 2018 : ( Reg no : KW100562GR)
KW100562GR ( Smartfifty Top 3000 Winner )
NayaGaadi selected for the Phase-2 from ET Power of Ideas 2018 challenge :

Your Story, Bangalore Covering NayaGaadi:

Govt of Karnataka Promoting – NayaGaadi one of its Elevate 100 winner:

Tech in Asia singapore’s NayaGaadi Coverage :

Mobile 10x and Kalaari Capital Kstart Pitching Event:

Participating in Startup2Day in Hyderabad:

AP Partnership Summit 2018 Vizag TV Coverage ( AP24x7live) NayaGaadi :

Govt of Karnataka Elevate 100 winner:

NayaGaadi – Meet the Innovators at the Bangalore Tech Summit -2016 Your Story Coverage:

Govt of Karnataka’s promoting NayaGaadi: